What do you track about me in the app?

Product analytics only with your consent, asked once by a banner rather than assumed, and nothing at all on the marketing site. Consent can be withdrawn later in the same place it was given.

When analytics is on, it records how the product is used rather than what your business earned: money values are masked in session replays, and the events are about screens and actions rather than about your figures. Error reporting runs regardless, because a crash that nobody hears about is a crash that stays broken, and it carries diagnostics rather than your data.

The full detail, including every processor and how long each holds what, is in the privacy policy, which is the version we keep current.