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- Why does nouz say my CM1 is overstated?
Reading your P&L Answer 23 of 36 Updated
Why does nouz say my CM1 is overstated?
Because something you sold has no unit cost. A unit cost is what one piece of a product costs you to buy or make. nouz does not pretend a missing cost is zero. That would make your margin look better than it is. Instead, it counts the units without a cost and tells you.
You see it in several places. On the Overview, the card Needs your attention says, for example, 3 products have no unit cost. It looks at the last 90 days. The daily email warns you too. Those products show No cost on the Products page.
A unit counts as uncosted when its product had no cost in force on the day it was sold. A cost you enter today with today's date only covers sales from today on. So older sales stay flagged. To cover them, set the cost's effective-from date back to when that price really applied. That reprices those days and clears the flag.
On Insights, Products, a product without a cost shows a warning sign. It is not counted as a loss-maker, because its margin is not real. Once every product you sold has a cost, the warning goes away by itself.
Where you find it Overview · Needs your attention

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More in Reading your P&L
All 36 questions- 21 Why is every percentage against net revenue?
- 22 Why are there two average order values?
- 23 Why does nouz say my CM1 is overstated? You are reading this
- 24 One day shows a negative margin. Is that a bug?
- 25 Why does my P&L differ from Shopify's numbers?
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