What do A day and Daily P&L impact mean?

A day is what a cost takes from your profit each day. It is the column of that name on the Overhead page, and the same figure that a cost's own panel calls Daily P&L impact. P&L is short for profit and loss. A monthly cost counts as its amount times 12, divided by 365. A yearly cost counts as its amount divided by 365. So the same cost hits every day evenly, whatever the length of the month.

An example: rent of €1.500,00 a month is €1.500,00 × 12 ÷ 365, about €49,32 a day. Those €49,32 come off every day's profit on your P&L.

A one-time cost reads on its day instead. It hits your P&L in full on the day it was booked. A CSV import of ad spend reads on each row's date, because each row counts on its own day.

At the top of the page, the A day figure adds up the daily share of every running cost. Under it, nouz says which part of an average day's net revenue that is, like 5,0% of a day's net revenue. It takes your net revenue of the last 30 days, or of the days your store has had when it is younger, and shows nothing when there were no sales.

In a cost's panel, Daily P&L impact sits at the top as you type, with Monthly and Yearly beside it. Under that, a ring shows this cost's share of all your fixed costs per day. With Show total on, the Total row adds up the daily share of the recurring costs running today.